Game On: 3 Hot Trends Shaping Gaming in 2023
May 15, 2023

Game On: 3 Hot Trends Shaping Gaming in 2023


The year ahead has vast potential for the gaming industry with an influx of Triple A games and exciting developments disrupting the industry at a rapid pace. According to a report by Konvoy Ventures, the market size of the gaming industry is expected to reach $201 billion in 2023, signalling room for innovation, development, and new games.

Here are some of the most exciting things to look forward to in the gaming industry in the year ahead.

Breaking China’s Game Industry Free : Goodbye Red Tape

China’s easing of red tape in the gaming industry has the potential to be a gamer changer for the world’s largest gaming market. Curbs initiated in 2021 restricting gamers under 18 from gaming on school nights and limiting gaming to an hour of play on weekends and holidays to curb addiction amongst young people are finally coming to an end.

China’s approval of video game licenses with the likes of Tencent, Alibaba and Baidu signal a positive turn after a long period of regulatory pressure. The positive outlook sanctions a substantial increase in online market growth in APAC. With an effective end to China’s crackdown on the industry, there are expectations for online growth in the industry to thrive.

With the influx of Triple A games and a more open Chinese gaming space, Aethir offers gamers digital content without being limited by hardware restrictions. Challenging hardware barriers that exist on higher end devices, Aethir offers users unparalleled access to cloud computation resources at a lower cost.

Why Are Investors Betting Big on The Future of Gaming

Financial analysis by Morgan Stanley indicates a bullish stance on the gaming sector, with high potential for growth. Gaming has been shown to be resilient to economic downturns, making game sales a promising investment opportunity. The bullish forecast for the sector and increasing investment in the gaming industry could result in greater adoption and distribution of games on a global scale, benefiting investors and gamers alike.

Analysis by financial services company, Morgan Stanley indicates a bullish stance on the gaming sector, with a high potential for growth. Game sales have ‘proven resilient to economic down-cycles,’ according to Omar Sheikh, an analyst on Morgan Stanley’s European media team, based on historical data as shown in the graph below. The forecast suggests that the sector is brimming with opportunity for investors to accumulate holdings that offer high upside and appealing valuations. A bullish forecast for the sector and increasing investment could result in greater adoption and distribution of games on a global scale, benefitting investors and gamers alike.

Historically, consumers have spent on video games during recessions

Artificially Awesome : How is AI Changing The Game?

With artificial intelligence arguably at the forefront of technological disruption this year, the incorporation of AI in online games could lead to the potential creation of more realistic, dynamic game environments and enhanced personalised experiences for players. Red Dead Redemption 2, for example, uses AI to enhance the behaviour of non-playable characters (NPCs) as well for the physics simulations. Incorporating rapidly progressing AI allows for a vast scope for NPCs, pathfinding, decision-making, data-mining, procedural content generation and player experience modelling, amongst other built experiences. Artificial intelligence has the potential to enhance gameplay and lead to the creation of more realistic and dynamic game environments and experiences.

More recently, Buildbox added generative AI features to the game, enabling anyone to create high-quality and unique-in game assets for their video games, revolutionising and democratising the game development. Game creators can now type what is on their mind and the AI can create virtual unlimited options of characters, objects, and environments that fit the vision for the game. With the influx of these options for the gaming sector, we can expect to see a vast upscaling of game development and greater game quality.

Let’s take a look at some of the exciting games being released this year,

Dead Island 2

Legend of Zelda Tears of the Kingdom

Street Fighter 6

Diablo 4

Final Fantasy 16


Baldur’s Gate

Lies of P


Aethir is working to create a decentralised network where your hardware no longer limits access to a digital experience. Aethir offers unprecedented access to cloud computational resources at a lower cost in comparison to conventional centralised infrastructure. With Aethir, you can play your favourite games effortlessly on your device.

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