The global cloud gaming industry is a rising force transforming the gaming market by replacing expensive gaming hardware with cloud gaming platforms, allowing users to enjoy their favorite games without buying expensive PCs or consoles. In terms of user base expansion, the number of cloud gamers worldwide is expected to surpass 500 million in 2029. However, there are currently 1.2 billion potential cloud gamers in developing regions without access to expensive gaming hardware. These players often can’t afford excessive monthly subscription fees from the leading centralized cloud gaming platforms. To onboard this vast potential cloud gaming user base, cloud gaming platforms must offer an affordable alternative. Aethir’s decentralized GPU cloud can maximize performance where traditional clouds fall behind.
Traditional cloud gaming platforms leverage centralized cloud computing resources provided by industry-leading computing companies concentrating GPU resources in major regional hubs. These providers struggle to efficiently service players in remote regions because of the vast physical distance between players and GPUs, often leading to latency issues and poor user experience. Furthermore, due to network inefficiency, centralized clouds must charge high maintenance fees to cloud gaming platforms, resulting in expensive user subscription fees for gamers, representing a significant AAA gaming accessibility barrier for millions of gamers.
Aethir’s decentralized GPU cloud uses a different approach to cloud computing. Our distributed GPU network allows us to circumvent inefficiencies associated with centralized cloud computing providers and improve performance on all fronts. With Aethir Atmosphere, our cloud gaming GPU offering, we are making cloud gaming more accessible and scalable than ever before with the power of decentralization.
Traditional Cloud Gaming Pain Points (Latency & High Costs)
Several critical challenges are hindering the mass expansion of cloud gaming.
High Infrastructure Costs
Traditional cloud gaming uses expensive data centers with thousands of GPUs. Each cloud gamer uses one dedicated GPU during their gaming session, which leads to low GPU utilization rates since users don’t use 100% of the dedicated GPU’s capacity. However, the cloud computing provider charges the cloud gaming platform 100% of the GPU’s processing power because the GPU’s entire capacity is assigned to the platform’s user. This leads to high infrastructure costs for cloud gaming companies.
Cloud Gaming Scalability Issues
Centralized cloud computing services often meet difficulties in satisfying user demands during rapid demand surges because each new user requires an additional GPU from the company’s data center. That’s why cloud gaming platforms sometimes struggle to onboard rapidly growing user bases. This represents a significant challenge for cloud gaming scalability.
Latency and Performance Problems
Since traditional GPU clouds concentrate processing power in major data centers, users far from these centers may experience poor service quality, especially during high network congestion. Due to long physical distances between players and cloud computing data centers, the gameplay may incur high latency, dramatically deteriorating gaming experiences. This issue is mainly a result of centralized server locations. Providing low-latency cloud gaming experiences can be incredibly challenging for centralized cloud services in times of high network congestion. On the other hand, using edge computing for gaming can solve such issues through decentralized GPU resource distribution.
Limited Accessibility
As a result of GPU resource underutilization and high infrastructure costs, AAA gaming accessibility is often quite limited in developing regions. Although the leading cloud gaming platforms cover much of the globe, players in many developing countries can’t afford expensive monthly subscription fees.
How Aethir’s Decentralized GPU Cloud Slashes Latency & Costs
Aethir tackles the key challenges cloud gaming platforms face through decentralized GPU infrastructure. Our DePIN stack leverages 425,000+ GPU containers, monitored by 91,000+ community-owned Checker Nodes responsible for maintaining optimal cloud computing service quality. Aethir’s GPUs are distributed across a multitude of locations in 95 countries, allowing us to reach users worldwide effectively and service cloud gaming enterprises of all types.
Instead of resource centralization, Aethir relies on edge computing infrastructure distributed across the entire network to ensure a low-latency cloud gaming experience.
Aethir’s Indexers connect users with the physically closest available GPU containers, thus cutting latency and operational costs. Aethir specializes in low-latency cloud gaming with our decentralized GPU cloud infrastructure.
Finally, combining decentralized operating mechanisms and edge computing for gaming allows Aethir to offer lower service prices. Aethir utilizes underused GPU resources to lower costs.
Making Cloud Gaming Accessible in Underserved Regions
Let’s examine how Aethir’s decentralized GPU cloud improves AAA gaming accessibility.
Lower Costs for Cloud Gaming Platforms and Gamers
Aethir’s decentralized GPU cloud computing infrastructure ensures low-latency cloud gaming and maximizes GPU utilization rates with decentralized operating mechanics. This results in lower maintenance and service costs, enabling us to offer more competitive prices than centralized cloud providers. By choosing Aethir as their dedicated cloud computing provider, cloud gaming platforms can increase profits and grow their user base by offering gamers more affordable pricing. Aethir uses edge computing for gaming to ensure cost-effective, low-latency cloud gaming services for all users.
Expanding to Underserved Regions with Edge Computing Architecture
Thanks to our globally distributed edge computing architecture, Aethir can effectively reach cloud gamers in underserved regions. Aethir’s cloud gaming enterprise clients can reach more players and expand their operations when using Aethir’s decentralized cloud for their gaming platforms. This is especially important for cloud gaming expansion in developing markets with mostly low-end gaming hardware. Players in such markets are eager to experience AAA gaming but lack the hardware for local game processing. With Aethir’s cloud gaming tech, 1.2 billion players in underserved regions can potentially access premium cloud gaming.
Innovative User Acquisition Solutions
With Aethir, game publishers don’t need to use mainstream app stores that charge massive fees of up to 30%. Instead, our cloud gaming infrastructure provides instant play streaming capabilities that give studios a highly efficient publishing alternative that lets players try games before committing to a purchase. Players can jump into the action with Aethir’s instant play mechanics and experience premium cloud gaming without upfront payments or lengthy download processes straight from their browsers. Aethir’s Try Before You Buy distribution model is a game-changer for gaming studios. The effectiveness of Aethir’s instant play features was proven in practice in SuperScale’s detailed case study on how Aethir maximizes gaming user acquisition.
How Aethir Enhances Cloud Gaming Scalability
Aethir’s distributed cloud computing infrastructure enhances cloud gaming scalability for gaming enterprises.
Aethir’s Decentralized GPU Network: Global GPU Distribution
Our 425,000+ GPU containers aren’t concentrated in massive data centers. Thanks to our decentralized GPU network, Aethir can efficiently service clients worldwide without supply chain hiccups and delays. Our network allocates GPU power to end-users based on their proximity to our GPU containers in 95 countries worldwide. Aethir’s clients can rapidly expand their global user bases, knowing that the users will receive adequate cloud computing power for their gaming sessions without network delays or cloud gaming scalability issues.
Flexible GPU Allocation
To maintain unbeatable cloud computing prices, Aethir uses decentralized resource pooling, which enables us to channel GPU power from multiple GPUs to end-users. This way, we can maximize GPU utilization rates and modify GPU allocation for clients in real-time. We can allocate more GPU power if a client needs to scale up. Likewise, we can reduce resource allocation if the client’s GPU consumption drops. This model offers far more flexibility regarding cloud gaming scalability and GPU power consumption compared to centralized cloud services.
Adaptive Load Balancing
Adaptive load balancing is critical for efficient GPU resource distribution and the prevention of server congestion. Aethir’s GPU-as-a-service model uses decentralized load balancing to ensure all users receive the best cloud computing services. By implementing adaptive load balancing measures, Aethir’s GPU network maintains stability even during high computing demand and prevents unexpected crashes.
Device Agnostic Infrastructure
Aethir’s DePIN stack provides device-agnostic cloud computing services, enabling gaming studios to stream their games across various devices. Gamers can easily stream their favorite games on smartphones, tablets, smart TVs, PCs, VR sets, and consoles when using a cloud gaming platform that leverages Aethir’s GPU cloud. This versatility equips gaming studios with the means to seamlessly expand their cloud gaming services across different platforms and devices without worrying whether their users will enjoy uninterrupted top-quality cloud gaming.
Pioneering Globally Accessible and Scalable Cloud Gaming with Aethir
AAA gaming accessibility and scalability shouldn’t be issues for cloud gaming platforms. There are over 1.2 billion potential cloud gamers in underserved regions, keen on using affordable and widely accessible cloud gaming platforms. Aethir can redefine access and cloud gaming scalability with our cost-effective, decentralized GPU infrastructure in the coming years, especially focusing on users in developing economies.
Given that the cloud gaming market is exponentially growing, the need for decentralized, affordable, and efficient cloud computing services will continue to increase. However, centralized cloud providers may struggle to keep up with cloud gaming demand due to the massive surge of AI innovation. Instead of cloud gaming, compute providers focus more on GPU-intensive AI workloads. While Aethir is also geared toward AI enterprise use cases, our decentralized GPU cloud continues to service innovative cloud gaming platforms with premium computing services.
Aethir’s GPU cloud will stay dedicated to supporting innovators, expanding the cloud gaming ecosystem across Web2 and Web3 gaming, powered by high-performance NVIDIA GPUs.
Learn more about Aethir’s cloud gaming services here.
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